Valeria Lorenzelli
Head of FIAB Bike Friendly Company Certification @ FIAB
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Communication and Engagement in Mobility Management
Best practices and barriers: how effective communication enables successful mobility measures
Our speakers
Our speakers
Paulina Joanna Wietrzykowska
Sustainability & Mobility Manager @ System Logistics
Paolo Brignone
Fleet & Mobility Manager @ Soft Strategy
Alberto Di Lernia
Head of Health, Safety & Environment & Mobility Manager @ CDP
Webinar Agenda
Webinar Agenda
- 01
FIAB / Wiseair survey on internal communication
15 min- Sharing and discussion of the results
Valeria Lorenzelli - 02
More effective communication = More effective mobility measures
15 min- Engagement as an enabling factor for carpooling: the importance of company-assisted matching
- User-friendly trip registration
- Managing the disbursement of financial incentives and dedicated parking
Paulina Joanna Wietrzykowska - 03
Engagement and awareness
15 min- Beyond the mobility profile: delivering an awareness course
- Visualization and engagement metrics: the strong interest of the company population
Paolo Brignone - 04
Innovative communication at large scale
15 min- Implementing the mobility profile in contexts of thousands of people
- Feedback on data usage and reporting back to the company population
Alberto Di Lernia
Total duration · 60 min
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